Carbonwise
I created this concept to portray carbon offsetting in an easy to understand animation style. The idea was a huge success which lead to a number of public exhibits and an additional 1 million printed ready reckoners' being distributed in the Sunday Times. There were three main elements to the online campaign. This campaign has since been taken on by US Travelocity, European and Australian lastminute.com sites. The idea won innovation of the year at the Travel awards 2007.
Campaign animation
Fairy non bio campaign
Good to Know is a new IPC Media website targeting women at home and mums, and Fairy wanted to sponsor the family section of the site. This was a great opportunity to take advantage of fairy's existing characters including their baby and animals. It was my job to create a campaign that would compliment the company's existing image and integrate it into the Good to Know site.
Fairy bio and non bio campaign
Sound Trips
Sound Trips is a microsite designed to promote bands on tour along with the cities they're visiting. BMG and lastminute.com created 'Sound Trips' to promote they're products. It was my job to provide a logo and microsite.
Sound Trips microsite
Ariel interactive washing machine
The Brief. Reducing your washing machine to 30 degrees saves energy and money. An existing campaign by Ariel who wanted to convey their message online.
Interactive washing machine
L'Oreal Paris microsite
The Briefs. L'Oreal issued 22 separate briefs to market their products in 2008, each targeted to a different female audience. I developed a 3 tiered response so that each product could be allocated to the appropriate magazine website. This featured content would then lead to interactive components such as a 3D product feature or a fashion video about hair. These components will be housed within a campaign microsite called "Shopping in Paris" where users will navigate through a traditional animated parisian street and enter shops detailing these products and interactive features.
L'Oreal Paris microsite
Race 88 game
Two fat ladies race to the bingo! This game was created to promote a lastminute.com whitelabel for stminver. Fat lady1 (player) races to the bingo jumping hurdles and collecting bingo balls, avoiding the evil bees who might sting her & thus losing valuable energy.
Race 88 game
lmmedia
lmmedia website to promote it's commercial services.
lmmedia microsite
Site media for COI school dinners
Site Media for COI's 'Guess who's coming to dinner?', promoting a competition where visitors' to goodtoknow.co.uk can win their child's school a celebrity visit.
Site media
Unilever
Site Media for Unilever products for housetohome.co.uk
Site media
Menu design (print)
I designed this menu for Twickenham Experience.
View menu
Lastminute.com online advertising
View site media
KLM Air France game
Departure board breakout was a game I created for KLM Air France who wanted to encourage competition entries through lastminute.com as well as promote their flight prices. The blocks, when eliminated, reveal a selection of available flights through KLM and their prices. Once the game is completed the player is prompted to enter the competition or play again.
View menu
